NETWORK OF ENTERTAINING ASIAN AMERICAN TALENT
BY Stephen Chan for AIA | December 2, 2008
Only a beer or two into our night out, the face gets real warm and fluffy, the heartbeat becomes more pronounced, the eyeballs feel larger in their sockets, and someone always comes up with a look of concern asking, “Are you OK? You’re really red.” That’s right, Asian “flush” or “glow” as it’s called is an embarrassing condition that turns the face, neck, and sometimes the entire body, red and/or splotchy. Other symptoms can include dizziness, a pounding headache, breathing difficulty, itchiness, and nausea.
Now, there is a new drug that claims it can counter Asian flush.
According to doctors, Asian flush is caused by a deficiency in the enzyme aldehyde dehydrogenase 2, which is responsible for breaking down acetaldehyde, a byproduct of ingested alcohol. Like a traffic jam where the slowing down of on car delays all others behind it, acetaldehyde builds up in the bloodstream, causing the uncomfortable and visible effects associated with Asian flush.
Taken as a powder mixed with water, Sobrietol helps relieve the acetaldehyde buildup, and actually remove alcohol from the body. For those who suffer from the flush, this product could make going out for a night on the town a much smoother experience. Learn more about Sobrietol here.
**AIA is not affiliated with any drug companies. All mention is purely for journalistic purposes**